

Turn Jen Sincero’s badass mindset into daily habits that build confidence, wealth, and joy.
Based on Jen Sincero’s international bestseller You Are a Badass, this 5-week plan helps you stop doubting your greatness and start living an awesome life. Sincero’s bold, hilarious, and heartfelt guide has inspired millions to ditch self-sabotage and step fully into their potential — blending spiritual insight, straight-talk motivation, and practical tools for personal transformation.
Now with Beckn, you’ll take Sincero’s wisdom off the page and into your everyday life. This plan turns her core ideas into structured, actionable steps that help you rewrite limiting beliefs, connect to your inner power, and build habits of confidence, abundance, and purpose. Your calendar becomes a daily coach, helping you create real-world change one intention — and one badass choice — at a time.
Each week, unpack and apply core ideas from the book:
Your best life isn’t waiting — it’s calling. Bring Sincero’s life-changing lessons into daily motion, and start living like the badass you were meant to be.